On the afternoon of July 18th, the Lilac Creative Design Award City (Region) Design Requirements Series Release Conference was grandly held at the Harbin Design Center. This event, in collaboration with the cities of Jixi, Hegang, Heihe, and Qitaihe, aimed to explore new paths for creative design to empower urban development and stimulate new vitality in regional development.

At the event, representatives from relevant departments of the four cities released creative design requirements centered on unique resources such as green agriculture and cultural tourism. These included brand IP image design for Jixi, packaging design for Jixi cold noodles and other specialty foods, image design for the Hulin Red Tourism, design for the Northern Creative Design Industrial Park, city souvenir design for Hegang, creative design for Hegang Xiaochuan, an overview and investment policies for the Hegang Creative Design Base, city souvenir design for Heihe, "Polar Cold Nourishment" brand cultural and product design for Heihe, city spirit fortress and landmark design for Beian City, logo design for the Winter Olympics Park, craft souvenir design for Qitaihe, and cultural creative product design for Boli Black Pottery, among a series of LDA design requirements.

This Lilac Creative Design Award Series of Design Requirements Release Conference showcased the high importance and active exploration of the creative design industry by various cities and regions. It covered multiple popular fields such as brand image, food packaging, tourism, and cultural creativity, providing a rich source of inspiration and creative design space for the LDA. Through the series of releases, it provided strong support for promoting economic development, cultural heritage, enhancing city images, and creating city brands. It also offered a reliable platform for global designers and design enthusiasts to showcase their talents.

The creative design industry, as one of the four new economic engines of Heilongjiang province, has become an important force in driving the development of new productive forces. The Lilac Design Award, by extensively collecting creative design needs from various cities and regions, uses competitions as a medium and awards as incentives, further stimulating the innovative and creative vitality of design in Heilongjiang Province. It actively promotes the effective connection between creative design achievements and market needs, and strives to build a "new highland" of creative design in Northeast Asia, injecting strong momentum into the high-quality development of the economy and society in Heilongjiang.